Crisis? At Giessegi, we are hiring 40 new people

Giessegi 's CEO estimates double-figure growth.

Forty new jobs created since the start of the year, growing sales and high environmental standards. At difficult times like the present, with thousands of firms going out of business, it is not easy to find an organisation that bucks the trend.

Giessegi is one of them. A Rimini-based Group A furniture industry leader, it employs 340 people and has two plants occupying about 70 thousand square metres. It ended 2012 with sales of 62 million and this year it is forecasting double-figure growth. The firm is headed by Mr Y.

While a lot of firms are closing down, you are managing to create jobs: what’s the secret?

“We’ve managed to win space on the retail chain market as a high quality producer. To cut a long story short, we’ve found the right balance of quality and price. In fact, our slogan says that quality and price are at home here. The economic crisis has hit every industry and ours in particular, because it is closely linked to the property market, which has collapsed.

Investing in technology ....

“We’ve invested about 2 million. For example, we’ve installed laser beam machinery, which delivers better quality and cuts costs and the number of coated parts.

Environmental impact: how have you managed to reduce it?

“In our industry, it is common practice to use wood shavings for heating. However, we saw that doing this and also meeting environmental parameters is a big ask.

So we decided to decommission three of our four boilers and left just one, of the latest generation, in operation, intending to take it out of service as soon as it no longer complies with the required standards. We’ve also installed an 850 kiloWatt photovoltaic system. So Giessegi produces with respect for the environment.”

THE FIGURES:

the company recorded sales of 62 million in 2012. It employs more than 300 people.